A food-company website connecting its product catalogue, manufacturing capabilities, quality practices, and partnership inquiries.
Visit company website ↗StatusPublic website · iterating
The Challenge
Help buyers find a product and understand the manufacturing, quality, and partnership capabilities behind it.
Website Experience
Explore the public site's product page and mobile entry. Captures include the site's brand artwork; open either image for a closer look.
Approach
- Organize discovery by product category and use channel
- Separate manufacturing, R&D, and quality information
- Connect discovery to partnership inquiries while distinguishing the company site from its ERP entry
Information Architecture
- Company: home, about, and insights
- Products: categories, search, and detail pages
- Capabilities: manufacturing, quality, and partnerships
- Entry points: inquiries and a distinct SHICHU NEBULA section
Design Decisions
Make the product catalogue a searchable buying entry
A buyer may know a product name or only a use case.
Categories support exploration; name and channel search support lookup. Detail pages carry product information, while manufacturing and quality sections explain the company without overcrowding the cards.
SHICHU FOOD · Products ↗Outcomes
- A publicly accessible company site and product catalogue
- A product-discovery path spanning categories, search, and details
- Manufacturing and quality pages supporting buyer research
Discuss this project
Interested in this project’s methods, implementation, or tradeoffs? I welcome a conversation by email.


